far cry 5
The pop-up bar Spread Eagle, known from the game Far Cry 5, was opened on Vredenburgplein in Utrecht.
Goal: consumers can get to know the game in a special way here, a few days before the official release.
Pop up format: fans and everybody who is interested can enter and experience fully the atmosphere of the game. In addition to playing Far Cry 5, it is also possible to participate in a number of thematic events (Hope County hot dog food contest), photo activations and various activities.