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NOS stories.

NOS stories. is an online news service aimed at young people from 13 to 18 years old and only uses the social media channels YouTube, Instagram and Snapchat.

Goal: launching NOS stories. in a high traffic environment with generation Y and Z as a focus group.


Pop up format: The entire editorial staff moved to Hoog Catharijne for a day so people could have a look and tell what they find important. It was also possible to record a news video yourself and to meet Famous Friday guests Lucas and Steve.

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